Photo by Daquella manera
A few days ago Ron Ashkenas wrote on HBR.org a post titled: Don’t Let Your Next Crisis Go to Waste. In it, Ashkenas claims that organizations should learn to harness the spirit and energy of a crisis to “normal” times:
The reality is that despite our best intentions, most people (and organizations) can’t sustain the energy of a crisis environment. If the challenges go on for too long they start to become routine. People who stay with it either get burnt out, cynical, or disheartened; and for those not involved on a day-to-day basis, the crisis fades into the background.
Ashkenas then goes on to suggest two steps that will allow organizations to harness the power of the crisis. One of them is post-crisis learning:
Organize a post-crisis learning clinic. Include the key people who were involved — from your team, other parts of your organization, and even outside parties. Take stock of what you learned: What was done differently? What new patterns or innovations were sparked by the crisis? And most importantly, what new ways of working — individually or collectively — should be continued?
While I am all for de-briefing, learning from mistakes and constantly questioning assumptions and practices, I find the argument a bit contradictory. If, as Ashkenas claims, post crisis, energy levels go down, how organizing “a post-crisis learning clinic” is supposed to leverage the energy and spirit created by the crisis?
I an interesting study, Harvard Professor Amy Edmondson or Harvard Business School, studied how medical teams in hospital adapted to a new system for conducting surgeries. One of the conclusions of this study, is that learning was much more effective in real-time than post-hoc. When the surgical team emerged themselves in a process of learning during the actual surgery, they were able to learn and improve for the next surgery more effectively than by doing a post-surgery learning clinic.
Crisis is the hardest time to focus on learning, improving and thinking about the future. But it turns out this is the best time to do it. Like all issues of strategy, becoming a learning and improving organization is about prioritizing. The hardest time to engage in learning – during the crisis – is the most effective time. It means you, as a manager, need to make some tough choices. If you ask me, improving the learning capabilities of your team or organizations is, in the long-run, much more important than the current crisis.