Getting #feedback is hard

Photo by Criterion

I remember when I was in the Israeli Air Force an officer responsible for teaching one of the cadet courses and I had the following conversation:

Officer: Hey, you guys teach how to give feedback, right?

Me: Yes, do you want us to give a class to the cadets?

Officer: Yes, but I want you to teach them how to receive feedback.

Me: What do you mean?

Officer: We try to provide feedback all the time, but they keep arguing and talking back. I want you to teach them how to listen so my constructive feedback will be more effective.

I am reminded of this conversation every once in a while whenever I have trouble dealing with feedback myself. I ask myself from time to time should we teach people how to receive feedback?

While I would be inclined to agree that some people are very difficult when exposed to feedback – even constructive well intended one – my answer would generally be no. One of the first points I teach when I talk about feedback is very intuitive and usually is revealed by the students instead of lectured to them. Getting feedback is hard. There are a lot of reasons for this, many of them psychological and emotional. But I don’t really need to tell you that, as you probably felt it before. Everybody who ever got some feedback – and all of us have – felt it.

When I analyze it in hindsight I think the request of the officer suffered from a misunderstanding of one of the most basic principles of communication. In most cases, when there is miscommunication, it is the fault of the transmitter and not of the receiver. That is why I always try to refrain from saying “You don’t understand” and instead say: “I did not explain myself well”. Saying – “they just don’t listen” – takes the responsibility of your hands and puts it on the listener. The question is not if somebody else isn’t listening. The question is: are you talking in a way that will allow them to listen to you?

That is what I said to that officer. Teaching people how to receive feedback will probably not do any good, if you do not take the responsibility for giving true and effective feedback yourself. We should focus on how you give feedback and especially on ways of finding out why your cadets are unresponsive for you attempts to give them constructive feedback.

He did not like my answer. He did not come back.  I can guess why.  Getting feedback is really hard.

Do you take responsibility for giving constructive feedback or do you think that people are just not listening to you?



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