Shorts: Michael Crouch on doing the easy thing

You should read this interesting interview with Michael Crouch for many reasons. One sentence caught my eye:

Some thought we should be selling what everybody else sold because that was much easier to sell

And I ask you – are you selling what everybody else is selling because it is easier? Are you doing what everybody else is doing because it is easier? Are you not standing out and not being remarkable just because it is easier?

If it is easy, there is a good chance it is not worth doing.

Elad

Share

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: